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Why Professional PPC Management is Not Optional
This may seem self-serving, but If you’re familiar with Google Ads, you’ll know it will be very on-brand. As Google...
Google Ads Recommendations
Google recommends something, and we all know why. Actually, not all of us! You could be starting out as a beginner on...
Say Goodbye to Modified Broad Match
We’re reaching the end of Google’s keyword match type: modified broad match. This is a change that gives a Google Ads...
Responsive Ads & You
Welcome to the fold, Google Ads responsive text ads! We’re very excited to begin implementing these new Search Network...
Our First Look: The New Google AdWords Interface
Alpha previews are making their way into some AdWords accounts and we’re excited for the redesign! A few of our...
Play That Funky Music, Google Home
The Page One owners, Pat and Pat, are known around here for their generosity. They certainly outdid themselves during...
Ads In The Local Pack, Because Google Likes Money
In the back of every web marketer's mind, having paid ads in the Google Local Pack was inevitable. Averaging over $600...
Knime: Funny Name, Serious Keyword Expansion
Working in Paid Search, I felt a little out of place at Distilled’s recent Searchlove conference in Boston. While...
No, Really, Add Bing Ads To Your Paid Search
I’m a very skeptical person, but I’ll always reevaluate my position in the face of new evidence. When I first started...